Standard Chartered Kenya Hosts a Collaborative Exhibition Event for Partners in Nairobi
The annual Partner’s Open Day event hosted by Standard Chartered Bank took place at their headquarters in Nairobi, situated along Westland’s Road, providing an excellent platform for Small and Medium-sized Enterprises (SMEs) to showcase and promote their products.
The two-day event that commenced on Thursday, July 27th drew a considerable crowd, including the bank’s clients, shareholders, and the general public.
The first day of the event witnessed an impressive turnout, with over 60 partners in attendance. Distinguished SMEs and well-known partners graced the occasion, adding prestige to the gathering. Notable names such as Jubilee Insurance, Sasini Tea, Dorman’s Coffee, East African Breweries Ltd (EABL), Toyota, and BMW were present to exhibit their offerings.
In addition to these established companies, the event also featured digital start-ups like PTG Travels, a prominent digital-hailing cab company, as well as Zuku, Elite Digital, and Nellions – a firm specializing in moving and relocation services. Corporate partners, including Ideal Ceramics, Africa Cotton, and Tawi Foods, were also among those present at the event.
Joyce Kibe, Standard Chartered’s Head of Corporate Affairs Brand and Marketing, expressed the bank’s unwavering commitment to success, emphasizing their collaboration this year with the Consumer Private and Business Banking (CPBB) unit to ensure the expo’s triumph.
The event created a buzz of excitement among the attendees, as numerous partners presented their products at discounted prices, and SMEs offered enticing discounts on their offerings.
In addition to the attractive deals, Joyce Kibe, the Head of Corporate Affairs, Brand & Marketing, encouraged customers to make the most of the Partner Reward Program. By using their Standard Chartered bank cards, customers could earn rewards and points, providing them with added benefits for their purchases.
“For example, the easy payment plan as well as the 360 Rewards program. We think this exhibition is beneficial because clients as well as our colleagues get to understand who some of our suppliers and partners are,” She remarked.
Overall, the Partner’s Open Day event proved to be a fruitful and enjoyable experience for both businesses and customers alike, fostering a spirit of collaboration and mutual growth in the business community.
The majority of partners participating in the event expressed a strong sense of optimism about their future collaborations with Standard Chartered Bank, with several noteworthy achievements already recorded.
Nellions, the moving service provider firm, disclosed an ongoing promotion exclusively available to clients using the Standard Chartered Visa Card. For those relocating within Kenya, a generous 5% discount awaits. An additional 2.5% discount is extended to clients moving across borders.
This partnership has proven fruitful, benefiting customers with cost-saving incentives and enhancing the efficiency of their relocation process.
Another significant partner that garnered attention during the event was Enda Athletic, a proud Kenyan brand specializing in running shoes and other locally-made athletic products. Enda Athletic unveiled its intent to be a partner for the October 2023 edition of the renowned StanChart Marathon.
This exciting collaboration is anticipated to generate considerable excitement within the athletics community and beyond.
Beyond its innovative products, Enda Athletic has also made a remarkable impact on local communities through its partnership with Global FICCS, a non-profit organization. The brand’s commitment to social responsibility has led to the implementation of valuable initiatives, including scholarships, mentorship programs, and health care education, contributing to the betterment of society.
The fruitful alliances forged during the Partner’s Open Day event showcase the bank’s dedication to fostering mutually beneficial relationships with SMEs and partners.
As they move forward together, both Standard Chartered Bank and its partners look forward to achieving even greater milestones and making a positive impact on the community and the economy as a whole.