Google Unveils Kenya’s Year in Search 2024

Google has released its Year in Search 2024 report, highlighting the topics that captured Kenyans’ attention throughout the year. The annual analysis sheds light on the trending searches and offers insights into what people sought to learn, explore, and experience.

From major events like SHA, the Finance Bill 2024, and the US Elections to trending figures such as Gachagua, Rebecca Miano, and Soipan Tuya, alongside global phenomena like the Olympics and Euro 2024, these searches reflect the issues that resonated most with Kenyans.

Top Trending Topics in Kenya

Key searches included SHA, Gachagua, Vybz Kartel, Brian Chira, AFCON, Supacell, and “Anguka Nayo” lyrics.


Trending News

SHA dominated the news category as Kenyans showed interest in the new Social Health Authority, which replaced the NHIF. The Finance Bill 2024 also sparked significant debate, especially among younger Kenyans, leading to widespread protests and eventual withdrawal by the government. The US Elections 2024 ranked third, reflecting global political interest.

Top 10 Trending News:

  1. SHA
  2. Finance Bill 2024
  3. US Elections 2024
  4. Gachagua Impeachment
  5. Haiti
  6. Cyclone Hidaya
  7. Starlink Kenya
  8. Gen Z
  9. SHIF
  10. Ford Foundation

Trending Local Personalities

Former Deputy President Gachagua led the list after his impeachment captured national attention. He was followed by Rebecca Miano, the Cabinet Secretary for Tourism and Wildlife, and Soipan Tuya, the Cabinet Secretary for Defence.

Top 10 Local Personalities:

  1. Gachagua
  2. Rebecca Miano
  3. Soipan Tuya
  4. Noordin Haji
  5. Kindiki
  6. Robert Nagila
  7. Kawira Mwangaza
  8. Jimmy Wanjigi
  9. John Mbadi
  10. Mutuse

Trending Global Personalities

Jamaican reggae star Vybz Kartel topped the list of global personalities, followed by US President-Elect Donald Trump and televangelist Benny Hinn, who made headlines with his “Healing the Nation” crusade in Nairobi.

Top 10 Global Personalities:

  1. Vybz Kartel
  2. Donald Trump
  3. Benny Hinn
  4. Kamala Harris
  5. Baltasar Engonga
  6. Joe Biden
  7. Diddy
  8. Bonny Mwaitege
  9. King Charles
  10. Katt Williams

Trending Losses

The passing of content creator Brian Chira, who died in a hit-and-run accident, was the most searched loss in Kenya. Other notable searches included actor Charles Ouda and journalist Rita Tinina.

Top 10 Trending Losses:

  1. Brian Chira
  2. Charles Ouda
  3. Rita Tinina
  4. Kelvin Kiptum
  5. Fred Omondi
  6. Allan Kiuna
  7. Mr. Ibu
  8. Njambi Koikai
  9. Lizzie Wanyoike
  10. Peter Morgan Heritage

What AI Jobs in Kenya Involve

A group of Kenyans has shared their experiences working in Artificial Intelligence (AI) jobs, supporting global tech giants like Meta, OpenAI, Microsoft, and Google.

Featured in an episode titled Human in the Loop on the U.S. CBS YouTube channel 60 Minutes, three Kenyans discussed the challenges they face amidst limited job opportunities. They are part of a global workforce tasked with ensuring AI systems function efficiently, often referred to as “humans in the loop.”

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Their work involves labeling and sorting vast amounts of online data to train and enhance AI models for major tech companies. The job demands precision, speed, and cost-efficiency.

Naftali Wambalo, one of the Kenyan workers, explained that Kenya has become a key hub for this type of labor.

“The robots or machines—you’re teaching them how to think and act like humans,” said Naftali, a father of two with a college degree in Mathematics. He was thrilled to find work in this growing field.

“I worked on labeling videos and images,” he added, describing his role.

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During his 8-hour shifts, Naftali would spend his time in front of a screen, analyzing photos and videos. His tasks included drawing boxes around objects, labeling them, and teaching AI algorithms to recognize these items.

“You’d identify items like a TV, a microwave, and so on, teaching the AI to automatically detect them. There was also work involving faces—identifying the color of the face and classifying it as white, Black, or Asian. This helps train AI to identify people based on such characteristics,” Naftali explained.

Google finally explains why the cancelled Kibe off YouTube

Google’s head of communications and public affairs for Africa, Dorothy Ooko, has commented on the YouTube channels of controversial blogger Andrew Kibe being deleted.

Kibe had more than 400,000 subscribers to his YouTube account.

Ooko clarified that Kibe’s channels were terminated as a result of transgressions of the platform’s rules in her response to a question posed by a user going by the name of Mariam on September 18.

“Cancel culture can not be allowed to take root in content creation. @kibeandy termination of YouTube accounts is NOT about his message but a direct attack on the creative. Restore his accounts. Say NO to CANCEL CULTURE.” 

Dorothy explained that the author had been forbidden from posting films at first. He made an effort to post information on a different channel in order to get around Google’s limitations on his main channel.

In a response, Andrew Kibe expressed his skepticism about the given justification.

He claimed that he had not received official notice of the closure of his channels, and he asked for clarification on the precise rules that he was said to have broken.

“Sounds so pedestrian. Can you show me the emails of the violations? That is the procedure, right?

I mean, there is no way YouTube permanently blocks any channel with over 3,000 videos with no paper trail. Be serious with your job.”

Kibe has received conflicting reactions from both supporters and detractors, propelling him to the top of Twitter trends in response to the deletion of his well-known YouTube account.

On social media, the content producer received a lot of support from his ardent followers who pledged to subscribe to his new channel.