Museum of Illusions Opens in Nairobi, Bringing a World of Wonder to Kenya

The Museum of Illusions (MOI), the world’s fastest-growing museum chain, has officially opened its latest branch in Nairobi, marking a significant milestone in its global expansion. An exclusive launch event was held on January 24, 2025, at its new home on the ground floor of Laxon Court Plaza, Parklands. The museum opens its doors to the public starting January 25, 2025.

Joining a prestigious network of over 50 locations worldwide—including New York, Las Vegas, Paris, Istanbul, Madrid, Dubai, and South Africa—the Nairobi Museum of Illusions offers visitors an extraordinary journey through over 60 exhibits. These exhibits include optical illusions, immersive rooms, holograms, and stereograms, all carefully designed to captivate minds of all ages.

A New Era of “Edutainment” in Nairobi
Jonathan Cooper, CEO of the Museum of Illusions, expressed his excitement during the launch, stating:
“We are thrilled to bring the Museum of Illusions to Nairobi, offering a new and unique experience to all consumers and providing a platform for edutainment. We welcome all to come and immerse themselves in a world that will challenge their minds and provide a playground for their senses. We aim to inspire our visitors to see the world in new ways and provide a platform for learning and exploration.”

The museum’s opening hours are as follows:

• Monday to Wednesday: 10:00 AM to 8:00 PM
• Thursday to Sunday: 10:00 AM to 9:00 PM

Tickets are available through the official website: museumofillusionsnairobi.co.ke.

Honoring Kenyan Creativity and Culture
In a celebration of Kenya’s rich artistry, the Museum of Illusions Nairobi has partnered with renowned local creatives to create bespoke exhibits that reflect the country’s vibrant culture:

• Moha, the Father of Matatu Culture presents the Reversed Room, inspired by Nairobi’s iconic matatus.
• Lulu Kitololo reinterprets traditional jewelry and fabrics with a contemporary take on Kenyan female characters.
• Brian Omolo unveils a stunning mural that pays homage to Nairobi’s urban culture.

These collaborations underscore MOI’s commitment to promoting local talent while delivering an immersive and culturally relevant experience for its visitors.

A Boost for Tourism and Education
Cabinet Secretary for Tourism, Hon. Rebecca Miano E.G.H., lauded the museum’s potential impact, saying:
“With tourism being one of the key drivers of our economy, the Museum of Illusions will attract visitors from across the globe, eager to experience its unique offerings. Beyond that, I believe it will be a place where young people, students, and curious minds of all ages can come to explore the wonders of human imagination.”

The Museum of Illusions Nairobi is set to be an educational and cultural hub, aligning with Kenya’s goals for fostering critical thinking and learning among students. Additionally, the museum is expected to enhance local tourism, contribute to economic growth, and create numerous job opportunities, significantly impacting Kenya’s social and economic development.

About the Museum of Illusions
Founded in 2015 in Zagreb, Croatia, the Museum of Illusions is now the world’s largest privately owned museum chain. Each location features over 60 unique exhibits designed to amaze, educate, and inspire curiosity. MOI’s mission is to create spaces where science, art, and creativity intersect, delivering unforgettable experiences for visitors of all ages.

With its arrival in Nairobi, the Museum of Illusions promises a world-class experience that blends education with entertainment, celebrating Kenya’s creativity while opening doors to a world of wonder.