Believe it or not, Sauti Sol is saving the Kenyan music industry

I’ve listened to Sauti Sol’s new jam Extravaganza a couple of times since it was released. I kept hitting the replay button because the song sounds great. I really love it!

Each time I listened to the song I kept thinking how different it is from what the vulgar music that we have gotten used to in the last 1 year (or so).

The new song by Sauti Sol, Bensoul, Nviiri The Storyteller, Crystal Asige and Kaskazini is about a party  but it was executed so beautifully.

The other thing that I loved about Extravaganza is the fact the different singers didn’t have to throw in dirty words like lamba lolo, geuka nikubeng and what have you to make the song enjoyable.

Also read: New age musicians are destroying the Kenyan sound

I honestly miss kind of of music. It’s music that is sane, responsible and mature. People are just singing about ordinary things and it sounds so good to the ears.

As I listened to the song I a realized that Sauti Sol is trying to salvage the local music industry. Hope is not lost ladies and gentlemen!

https://www.instagram.com/p/Bx6rjqmhsFU/

The band has signed up a couple of singers to their label – Sol Generation Records – and they are trying to show them that you don’t have to be vulgar to get people’s attention.

I have immense respect for Sauti Sol because they have taken it upon themselves to mentor the likes of Bensoul, Nviiri The Storyteller, Crystal Asige and Kaskazini.

We are at a time when vulgar music has become the order of the day so that some artists thought it was okay to release a song and make fun of a university student who was hacked to death.

Sauti Sol could not sit back and watch these as the so called ‘new-age musicians’ ruined the industry so they act! Props to them!

Watch Sauti Sol’s new jam with Bensoul, Nviiri The Storyteller, Crystal Asige and Kaskazini below.