Is Azziad Nasenya’s Content Worth Her Endorsements?

In the local context, it’s quite excruciating how so many people get endorsed for effortless content creation while others struggle for years without success.

It’s a colloquy that has roped in several netizens’ sentiments; considering a couple of celebrities in mind. The most recent one being Azziad Nasenya.

Read also; Azziad Nasenya Criticized For Not Being Good Enough For Creative Job

From Tik-Tok To A Star

At 22-year-old, Azziad rose from a little-known dancer to an actress, content creator and media host with over 4.5 million followers on social media platforms. The exquisite content creator is popularly referred to as Kenya’s TikTok queen after her ‘Utawezana’ dance challenge went viral in 2020.

Read also;Celebrities Who Became Famous Unexpectedly

Azziad has been able to bag a couple of endorsements after becoming popular; including a brand endorsement deal with French manufacturing corporation, Société Bic. The TikTok star was Tuesday unveiled as Kenya’s brand ambassador for Bic’s Miss Soleil women’s razor.

She’s also radio presenter at Sound City. She also received an appointment as a member of the government’s Talenta Hela Creatives Technical Committee.

The role has made so many people question whether she indeed deserves it; considering she got famous ‘just by dancing’. The same question has been posed after Tik-Toker Priscilla WaImani bagged an endorsement deal just by whistling loudly. Unlike ‘Nduru man’ who has waited an eternity to get a deal. Below is a screenshot of Azziad going head to head with a fan;

What’s your take on this?