Juliani Teams Up With Safaricom, Pawa254 And Nailab For Mtaa Challenge!

Multiple award winner and hip hop powerhouse Juliani recently launched his latest project mtaa challenge. This is a project that seeks to engender change in Nairobi through getting young people to come together in their hoods. Mtaa challenge was launched at the creative space PAWA 254.

Juliani by the way is now  a goodwill ambassador of NCIC, goodwill ambassador of Vision 2030 and also a peace ambassador. What makes this initiative interesting is that he has teaed up with Safaricom and Nailab. Mtaa Challenge is  part of Juliani’s  “KAMA SI SISI” attitude change campaign formed two years ago. It is  geared towards using music and creative spaces, through young people who crave palpable change.

The focus group discussions, dubbed “Mtaa lunches” different issues affecting the Mtaas arose as possible solutions to improving Mtaas were also discussed. This led to the need to use available resources in the Mtaas, to improve their surrounding by making it better than they found it through collective responsibility hence: Mtaa Challenge.

The mtaa that comes up with a sustainable, effective solution to a problem/issue in their Mtaa, wins 100k as a seed investment in its creative and relevant idea. Other prizes include a laptop for two exceptional individuals in the challenge,  phones and airtime for Mtaa reps courtesy of Safaricom who will also be Safaricom’s  Mtaa reps.

Youth are connected to other like minded youths  in their mtaas to form strong local teams and meet consistently in central locations, working together on the challenge. The ideas will be presented to a panel of experts who will validate the winning team. Ideas will also be shared across different counties through online hangouts courtesy of Nailab. The challenge will last for five weeks. Read about more mtaa challenge news here.