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The NPP Government Recognizes Make-Up And Beauty Industry – Catherine Afeku

Minister for Tourism, Arts & Culture, Catherine Afeku, has assured government’s interest in the make-up and beauty industry in Ghana.

According to her, the government recognizes the industry to be a pivot in nurturing the entrepreneurial skills and talent among the youth.

She underscored that government is aware the beauty industry is one of the most lucrative sectors in the creative arts business.

Madam Catherine was speaking at the opening of the 2018 edition Ghana Makeup week dubbed ‘African Makeup and Beauty Fair’.

The 3-days event kicked off at the La Palm Royal Beach Hotel in Accra on Wednesday.

The event however coincided with the Ghana Makeup week. This climaxed the whole event with an awards night last Saturday at Kempinski Hotel in Accra.

She assured that government is therefore doing all it can to support and regulate the industry for the betterment of the youth who find themselves in that sector.

The assurance is prior to recent calls by some stakeholders to regulate the industry. This, according to them, is necessary due to the upsurge in the number of make-up artists. The upsurge, they alleged is affecting standards.

“The government of President Nana Addo sees this industry as pivotal to helping bring the entrepreneurial skills and artistic talent of young men and women in this sector. As your ministry, we are doing all we can in terms of policy, guidelines and support to ensure that it is mainstream. It is 60-billion plus industry,” says Mrs Afeku.

“Back in the day when people are selling cosmetology. You were looked down up because they thought you were not scientists, doctors, nurses etc. Today, 21st century, we make more money than those traditional jobs… when you walk around, there are three things I will like you to note: standards, quality and professionalism. It is not everybody that is in the beauty business to make people beautiful. So you need to take time, learn the rudiments and be a professional make-up artist or beautician,” she added.

She also tasked the industry to be ambassadors of made-in-Ghana beauty products. As well as join the fight against open defecation along Ghana’s coastline.

The 2018 Make-Up & Beauty Week, which was organised by Make-Up Ghana with support from the Ministry of Tourism, Arts & Culture. The event brought stakeholders together to help find solutions for challenges affecting the industry.

The Ghana Makeup Week also included activities such as exhibitions, workshops, seminars, training and make-up runway shows.

Great personalities like; Grace Amey-Obeng (CEO, FC Group of Companies), Dentaa Amoateng (CEO, GUBA Enterprise –UK), Kubi Springer (CEO, She Builds Brands – UK), Chief of Staff Abu Jinapor, Dzifa Gomashie former Minister for Tourism Arts & Culture-Dzifa Gomashie, and Berla Mudi, who was the MC were also in attendance.

Kakum Canopy Walkway Very Safe Even After Two Decades – Catherine Afeku

Minister of Tourism, Culture and Creative Arts, Mrs Catherine Abelema Afeku, has applauded the Ghana Heritage Conservation Trust (GHCT), managers of the Canopy Walkway at the Kakum National Park, for its “enviable safety record”.

She noted that two-decades of existence of the Eco-tourism facility, located at Abrafo-Odumase in the Hemang Lower Denkyira District of the Central Region, without any incident was highly commendable and described the Trust as a ‘pacesetter’ in safety management.

The Trust, a non- governmental organization, manages the National Park and is responsible for the daily maintenance of the canopy walk way. It also manages some monuments including the Cape Coast and Elmina Castles, Fort Saint Jago at Elmina which are recognized world tourists sites.

Mrs Afeku made the recommendation in a speech read on her behalf at a colourful durbar to inaugurate a children’s park and an Animal Viewing Zone at Abrafo. Organized by the GHCT, the new sites aim at giving tourists interesting varieties of new packages to sustain their interests.

The occasion was also used to solicit technical and financial support for an Exhibition Centre Restoration project.

The children’s park which has a large playground, a mini walk-way, two sculptured antelopes, and a resting area, would also host other social activities, while the Animal Viewing Zone would offer visitors the opportunity to see and feel different wildlife species in their natural habitat.

Mrs Afeku noted that the Tourism Sector contributed about 7.1 percent to the Gross Domestic Product and an estimated six billion cedis to the Nation’s economy, and therefore, more enabling environment would be created to encourage private sector participation to boost activities in the sector to rake in more revenue.

“The development of tourism and the expansion of tourist facilities is one way of creating employment opportunities for our unemployed youth and a major source of revenue generation for the rapid development of the economy,” she indicated.

She said the pace of rehabilitation works which had resumed on the deplorable road networks of the area would be fast tracked to attract more visitors to the Park.

Kakum National Park

Dr. Kojo Yankah, Chairman of the Board of Trustees, GHCT, recounted how the Trust took over the management of the facility amidst glowing tributes to the Central Region Development Commission (CEDECOM) and its founding fathers and announced that 30 youth from the area would soon receive training to work at a bamboo village to be set up soon.

He said as part of the project, more bamboo farms would be cultivated to feed the factory, which would add about 200 new bamboo products to create jobs and also boost revenue generation in the area and called on the youth to avail themselves for the training.

Ms. Maisie Howell, Acting Executive Director of the GHCT, said the Trust’s mandate since its inception was to promote the conservation and preservation of historic attractions in the country, adding that it would not compromise on safety with strong maintenance culture it had adopted over the past two decades.

She said the Trust marked its 20th anniversary since it took over the management of the Park this year. She thanked the Wildlife Division of the Forestry Commission, Museums and Monuments Board, and the surrounding communities for their invaluable support in diverse ways.

Nana Akomea Ntrakwah III, Akyeamehene of the Denkyira State, said the facility had been well maintained. He appealed to the authorities to build a clinic and provide potable water in the town.

He called for scholarship schemes to be awarded to students from the area to help them pursue higher education and reduce poverty. The Kakum National Park one of the major tourist attractions in the country, which was gazetted in 1992 and opened to tourists in 1994, lies in the Atandansu Rainforest Reserve.

It is home to a variety of fauna and fora including the endangered Diana Monkey, elephants, antelopes, deer, butterflies, bees, birds, tree species like Odum, Mahogany and many others with medicinal and nutritional values.

Source: http://ghanaweb.com

Elephant Attacks Tourism Minister

But for the timely intervention of some tour guide, Mrs Catherine Afeku and her entourage escaped an attack of an elephant

The Minister of  Tourism, Arts and Culture, Mrs. Catherine Afeku together with her entourage after  visiting the Larabanga Mosque and the Mystic Stone in the West Gonja District proceeded to the Mole National Park,which is one of Ghana’s biggest natural parks. But things took an unexpected turn when the Minister and her entourage were taken hostage by an angry elephant.

For over 30 minutes, the convoy was held hostage and was at the mercy of the elephant that was attracted by a siren from the Minister’s convoy midway through their journey in the park.

After about 30 minutes, a lul which looked like a reprieve proved a hoax when the elephant started chasing the minister and her entourage just as they were about to lave the scene.

The situation was so scary that even the police officers were gripped by fear. One policeman leading the convoy on a motorcade was seen fleeing the scene.

Gripped by fear and panic, some persons could be heard screaming ” it’s coming to us”.