Serwaa Amihere Appointed Brand Ambassador For Amor Contraceptives

2018 best female newscaster of the year, Serwaa Amihere has been appointed brand

ambassador for Global contraceptive solutions brand Amor.

The Global contraceptive solutions brand has commenced its operations in Ghana

and has launched their a vigorous safe sex awareness campaign on social media.

The broadcast journalist and philanthropist therefore becomes the first brand ambassador

of the company.

Serwaa Amihere will not only front Amor’s social awareness projects,

but also device innovative and creative ways of interacting with young people

on social media about pregnancy preventive measures and safer alternative options as a

path in championing a broader aim of grooming an empowered female generation.

Meanwhile, the event to unveil Serwaa Amihere as the icon for Amor officially took place at

the plush GPSC office at Dzorwulu in Accra with heavy media and industry stakeholders

present.

Addressing the press however, Mr. Wang Yafeng, MD, GPSC, expressed management’s

commitment in helping young ladies have full control of their sexualities by providing

them with authentic contraceptive options that have been tried, tested and approved

as effective solutions for pregnancy control.

Miss Amihere on the other hand thanked GPSC management and staff for confirming her as

their first brand  icon after carefully evaluating her capabilities and potential as the

right brand to associate  with in delivering the mandate of giving the power of choice in

the hands of young women.

“Women, especially young ladies must have the power of choice. It is important for

us to have the power to decide when to get pregnant, have babies and when to

pursue educational advancement or career development. We must end the era of

unwanted pregnancies and the wrong abortion methods which usually bring

young women so many medical complications,” she stated.

About GPSC

Guilin Pharmaceutical (Shanghai) Co., Ltd. (GPSC) is a subsidiary of Guilin Pharmaceutical

Co., Ltd. as well as a member of Fosun Pharmaceutical Group.

Focusing on international market business, develop, produce and market various kinds

of pharmaceutical products, including anti-malarials, and generic pharmaceuticals.

Amor is an emergency contraceptive capsule for women. An after sex pregnancy prevention

option of 72 hours efficacy.