And The Drama at Ogopa Continues; CEO Vaguely Explains Why He Cancelled Contracts for All Artists
You’re all aware that Ogopa Deejays on Monday terminated, prematurely, contracts of some of its leading artists like Avril, Colonel Mustapha, Kenzo and Marya, aye? We pick up from where we left off on Tuesday.
So after spending the better part of Tuesday evening trying to get hold of the top dog at Ogopa Deejays, Lucas Bikedo, we finally reached him on phone, but this, after calling with a different number. Speaking to Lucas about why he decided to kick some of the best talents there is in the music scene from his stable and what prompted him to take such an action. However, answers were not forthcoming as he seemed in a hurry, an obvious reason that he was acquiescently dodging our questions.
Avril & Marya
He instead asked us to email him the questions with a promise that he will respond promptly, so we left him off the hook for a while.
However, nothing was forthcoming by close of business Wednesday and so we thought he’d played us.
Thursday afternoon, Lucas finally responds but doesn’t address the questions on everyone’s head. The under 200-word statement falls short of our expectation and is hugely vague;
Every now and then organizations do an internal review to evaluate performance against aspirations. During the review tough decisions need to be made and this may not sometimes be popular.
Part of our aspirations has been to identify nature and deliver talent that can compete beyond East Africa. In the past this has worked very well. However, the entertainment industry is rapidly changing and the investment involved to deliver a success story is getting bigger every day.
As a business, an investment should bring returns within an acceptable time frame. This will allow for additional investments resulting to growth. And this is only possible in an environment where the talent involved recognizes that whether you win or lose, you MUST always apply the best of yourself to the task at hand. Nothing can substitute hard-work, focus and discipline.
The current business model of signing talent is fraught with risks and has too many assumptions. Part of the ongoing review involves a re-look at this model and its relevance in the current circumstances.
Meanwhile, Kenzo is already receiving offers from rival production houses that are willing to take him up following the soap opera at Ogopa. Speaking to him, he confirms that he has been contacted by some of the top production houses, though remains tight-lipped who approached him. Kenzo is not only a singer but also a talented guitar player and songwriter and would be a valuable asset for any record label.
Kenzo
Kenzo says he’s still weighing options and at the right time he will reveal his next move as he is still “regrouping”.
And the drama continues…
