Nairobi’s Most-Listened-To Radio Stations On Weekdays

Michael Joesph and current Safaricom CEO Bob Collymore may be perturbed by Kenya’s peculiar calling habits but that’s not the only thing that’s unique about Kenyans. It seems people love listening to radio at specific clustered timings while at other moments there are very few people who are on the airwaves.

Having a look at a chart of weekday radio listenership from a recent radio survey would evidently isolate Monday mornings as well as Tuesday and Friday afternoons as the moments at which most Kenyans are listening to their radios.
On most Monday mornings, most of Kenya’s listeners are tuned in to Classic FM, Radio Citizen, Inoora FM, Kiss 100 FM and Kameme FM in that order. In case you were wondering just whether the whole world is tuned into Maina and Keng’angi in the Morning, then your theory just got confirmed.
On Tuesday and on Friday afternoons, Radio Citizen, Ghetto Radio, Classic 105 and Kiss FM are the most popular in that order. The interesting thing about these results is that the stations that identify themselves more as youth-oriented or urban barely make it to the top of the list, in a country close to seventy percent of the population is believed to be the youth.
Could it mean then that the younger generation are no longer listening to local content or that they’ve e sacrificed their radios for the sake of trendier gadgets such as ipods or walkmans or chosen to tune into international streams on the internet?
Overall, the average weekday listenership popularity baton is held by Classic 105, Radio Citizen, Kiss FM , Milele FM and Inooro FM. Ghetto Radio is also noted for its increasing popularity.

About this writer:

Kevin Oyugi